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THE AURA STORY

AURA was created with one simple idea: your car deserves the same level of luxury as the rest of your life.

 

We were tired of harsh, artificial-smelling air fresheners that faded in days and cluttered the dashboard. So we set out to craft car fragrances inspired by the world’s most iconic designer perfumes — elegant, long-lasting scents that transform your vehicle into a personal sanctuary.

 

AURA blends fine fragrance artistry, minimalist design, and sustainable thinking. Every bottle is refillable, reusable, and intentionally designed to complement any car interior — without compromise.

Our Philosophy

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 Luxury That Lasts

Long-lasting fragrances that stay true to their notes from the first drive to the last.

 

 Inspired By Icons

Designer-level scent compositions you’ll recognize and love at a fraction of the price.

 

    Minimal, Timeless Design

Crafted to blend seamlessly with your interior — a true accessory, not an eyesore.

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Product Disclaimer

At AURA, we take pride in creating original fragrances that are independently formulated and sold exclusively under our own brand. While some of our scents may be described as “inspired by” well-known designer fragrances, these comparisons are made solely to help customers understand the scent profile. We are not affiliated with, endorsed by, or in any way connected to the designers, brands, or manufacturers of the fragrances referenced. Any mention of third-party trademarks is made purely for descriptive and informational purposes, and does not imply any form of commercial relationship, sponsorship, or endorsement.

Our packaging, branding, and product presentation are uniquely our own. We do not imitate or replicate the logos, trade dress, or visual identity of any other brand. All rights to third-party trademarks and brand names remain the property of their respective owners.

Frequently asked questions

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